marketing plan
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Business Plans For Dummies
Business Plans For Dummies
Business Plans For Dummies is your comprehensive guide to creating a well-structured business plan that works in today’s fast-paced, globalized world. Whether you are just starting a new venture or looking to improve an established business, this book offers clear, step-by-step instructions for designing a business plan that attracts investors, aligns your goals, and sets your business up for long-term success. Fully updated with the latest business practices, the book covers modern topics like market disruption, digital strategies, and the importance of diversity and inclusion. It’s an indispensable resource for understanding how to pivot when necessary and how to make your business adaptable to ever-changing conditions.
176,00 EGP -
Winning With Strategic Marketing
Winning With Strategic Marketing – A Startup’s Roadmap to Growth and Profit
Summary of the Book:
Winning With Strategic Marketing: Driving Success for Startups and Small Businesses is a practical and accessible guide tailored specifically for entrepreneurs, startup founders, and leaders of small and mid-sized businesses. Authored by David Altounian and Mike Cronin, the book distills decades of academic insight and real-world experience into a strategic framework that any business can apply to build a solid marketing foundation. Rather than relying on broad, generic concepts, this book offers a focused step-by-step approach to help businesses define their target market, refine their brand messaging, and stay competitive in a fast-paced environment.
165,00 EGP
