scaling startups
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Growth Hacking For Dummies
Growth Hacking For Dummies – Build Explosive Growth the Lean Startup Way
Summary of the Book:
Growth Hacking For Dummies is your essential playbook for achieving rapid, sustainable growth in today’s hyper-competitive digital world. Written by growth strategist Anuj Adhiya, this book demystifies the principles behind the success of giants like Airbnb, Uber, and Spotify, guiding readers through a practical, step-by-step approach to applying growth hacking techniques—no matter the size of your business. Whether you’re a startup founder or part of a corporate innovation team, this book shows you how to think, act, and grow like a digital disruptor.
170,00 EGP -
The Hard Thing About Hard Things
The Hard Thing About Hard Things – Straight Talk on the Challenges of Entrepreneurship
Summary of the Book:
The Hard Thing About Hard Things by Ben Horowitz strips away the glamor of entrepreneurship to reveal the brutal, behind-the-scenes reality of leading and scaling a company. As the cofounder of Andreessen Horowitz and a veteran Silicon Valley CEO, Horowitz shares hard-won lessons from his own entrepreneurial journey—lessons you won’t find in MBA case studies. From facing near bankruptcy to making gut-wrenching decisions like firing close friends, this book is a raw, honest, and deeply practical guide to the hardest parts of running a business.
170,00 EGP