business modeling
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Entrepreneurship The Art Science And Process For Success
Entrepreneurship The Art Science and Process for Success – A Complete Blueprint for Building a Thriving Venture
Summary of the Book:
Entrepreneurship: The Art, Science, and Process for Success by Charles E. Bamford is a comprehensive and practical guide that integrates the creative, analytical, and strategic elements of launching and growing a business. This book breaks down entrepreneurship into three pillars: the art of vision and innovation, the science of applied research and decision-making, and the process that brings them together in a structured, actionable plan. Whether you’re a student, aspiring entrepreneur, or early-stage founder, this book helps you master both the mindset and methodology required to succeed in today’s dynamic business environment.
176,00 EGP -
Running Lean
Running Lean – From Idea to Product/Market Fit with Confidence
Book Summary:
Running Lean by Ash Maurya is a powerful guide for entrepreneurs, innovators, and startup founders who are tired of wasting time, money, and energy building products that no one wants. With clarity and practical insight, Maurya walks readers through a step-by-step framework to test, validate, and refine their ideas rapidly—before it’s too late. Based on the proven methodologies of Lean Startup, Customer Development, and bootstrapping, this book offers a roadmap to achieve product/market fit without guesswork.
Instead of following rigid business plans, Running Lean emphasizes flexibility, learning, and speed—qualities essential for survival in today’s fast-moving markets.
170,00 EGP
