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255,00 EGP
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This Is Marketing
This is Marketing – You Can’t Be Seen Until You Learn to See
This is Marketing by Seth Godin is a concise yet powerful guide that distills decades of marketing wisdom into a single, timeless resource. This bestselling book challenges outdated marketing tactics and focuses on building trust, forging genuine connections, and telling meaningful stories that resonate with the right audience. Godin explains that marketing is no longer about shouting louder—it’s about seeing your customers, understanding their needs, and helping them become who they aspire to be. With his signature mix of sharp insight, engaging storytelling, and practical examples, Godin equips readers with a new lens to view marketing not as manipulation, but as a generous act of service.
165,00 EGP -
This Is Strategy
This Is Strategy – Make Better Plans, Build What Matters, and Drive Change That Lasts
Summary of the Book:
This Is Strategy by Seth Godin is a powerful and timely guide that redefines how we think about strategic planning in today’s chaotic, fast-moving world. Known for his bestsellers like This is Marketing and Purple Cow, Godin shifts the conversation from outdated models to a bold, practical framework that empowers individuals and organizations to act intentionally and effectively. This is not a book of corporate jargon—it’s a call to action to make better decisions, craft impactful strategies, and lead with purpose. Whether you’re building a business, shaping a brand, or launching an idea, this book is your blueprint for making lasting change.
165,00 EGP -
156,00 EGP
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300,00 EGP
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To Hate Adam Connor
To Hate Adam Connor – From Loathing to Love in the Most Unexpected Way
To Hate Adam Connor by Ella Maise is a fiery, laugh-out-loud, and irresistibly steamy enemies-to-lovers romance that proves sometimes the line between hate and desire is paper-thin. When a nosy peek at her new neighbor—Oscar-winning actor Adam Connor—goes hilariously wrong, the narrator finds herself not in his arms, but in a jail cell thanks to him. From that disastrous first encounter, sparks fly in all the wrong (and right) ways. Between heated arguments, undeniable chemistry, and Adam’s charming son who melts hearts at every turn, the story unravels into a tension-filled romance that’s as heartwarming as it is sexy.
170,00 EGP -
To Kill a Kingdom
To Kill a Kingdom – A Dark and Twisted Tale of Sirens, Princes, and Betrayal
To Kill a Kingdom by Alexandra Christo is a dark, enchanting fantasy that blends the danger of the high seas with a morally complex romance. Princess Lira, feared siren royalty, has claimed the hearts of seventeen princes—literally. But when she kills one of her own, her mother, the ruthless Sea Queen, curses her into the form of a human. Stripped of her deadly song, Lira must deliver the heart of Prince Elian to regain her siren form before the winter solstice.
135,00 EGP -
To Kill a Mockingbird
To Kill a Mockingbird – A Timeless Tale of Justice and Moral Courage
To Kill a Mockingbird by Harper Lee is an enduring classic of modern American literature, blending a deeply moving coming-of-age story with a powerful exploration of justice and morality. Set in the racially divided Deep South of the 1930s, the novel is narrated through the innocent yet perceptive eyes of young Scout Finch. Her father, Atticus Finch, is a principled lawyer who defends a Black man falsely accused of a heinous crime, risking his reputation and safety to stand for truth in the face of prejudice.
130,00 EGP -
to love jason thorn
When Your First Crush Becomes Hollywood’s Heartthrob
To Love Jason Thorn by Ella Maise is a witty, heartfelt romantic comedy that blends the sweetness of first love with the chaos of unexpected fame. Olive, once hopelessly in love with her brother’s best friend Jason, thought she had buried those feelings long ago—especially after he broke her heart in their teenage years. Years later, Jason reappears in her life, not as the boy next door, but as a charismatic movie star starring in the film adaptation of her debut novel. Forced into a public marriage for the sake of Hollywood publicity, Olive must navigate old wounds, unwanted attention, and the undeniable spark that still lingers between them.
165,00 EGP -
today tonight tomorrow
From Rivalry to Romance – A 24-Hour Journey of Love and Surprises
Today Tonight Tomorrow by Rachel Lynn Solomon is a witty and heartfelt romantic comedy that unfolds over the course of a single day and night. Rowan Roth and Neil McNair have been fierce academic rivals throughout all of high school—competing in everything from student council elections to gym class pull-up contests. On the last day of senior year, Rowan wants one final victory, but when Neil is crowned valedictorian, her only hope lies in Howl, a citywide senior class scavenger hunt across Seattle.
130,00 EGP -
tokyo ever after
A Princess Between Two Worlds – A Journey of Identity and Belonging
Tokyo Ever After is a heartwarming and witty contemporary young adult novel that follows Izumi Tanaka, a Japanese American teenager from a small town in Northern California who discovers that her estranged father is none other than the Crown Prince of Japan. Overnight, Izumi’s life transforms from that of an ordinary high school senior into that of a modern-day princess. Swept away into the glamour and traditions of the Japanese imperial court, she must navigate political intrigue, judgmental relatives, strict royal protocols, and the relentless scrutiny of the media—all while figuring out who she truly is.
125,00 EGP -
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167,00 EGP
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Transform with Design
Transform with Design – Unlocking Innovation Through Design Thinking
Transform with Design by Jochen Schweitzer is a compelling exploration of how organizations across industries can reimagine innovation through the lens of design thinking. Far from being a theoretical guide, this book delves into the lived experiences of professionals who have implemented design thinking within real organizational settings. It sheds light on the tension between design-led innovation and traditional corporate structures, revealing how embracing ambiguity, co-creation, and experimentation can lead to profound transformation. Through ten vivid case studies, the book presents a practical roadmap for embedding design capabilities that foster sustainable innovation.
150,00 EGP -
Traversing the Traction Gap
Traversing the Traction Gap: A Startup’s Survival Manual for Go-to-Market Success
Traversing the Traction Gap by Bruce Cleveland is a vital handbook for startup founders, product innovators, and investors who want to transform promising ideas into scalable, thriving businesses. While most startups manage to build a product, more than 80% fail to take it successfully to market. This book reveals why—and provides a detailed, proven framework to overcome that most dangerous startup phase: the Traction Gap. Drawing on real-world experiences and successes, Cleveland explains how to master market engineering and bridge the gap between prototype and profitable enterprise.
176,00 EGP -
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156,00 EGP
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