المجموع: 155,00 EGP
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158,00 EGP
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149,00 EGP
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158,00 EGP
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158,00 EGP
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Will it Fly
“Will It Fly? The Ultimate Guide to Testing Your Business Idea Before Takeoff”
Summary of the Book
“Will It Fly?” by Pat Flynn is a practical, step-by-step guide designed to help aspiring entrepreneurs validate their business ideas before investing time and money. Drawing from his own experiences as the founder of Smart Passive Income, Pat Flynn provides actionable strategies, real-world case studies, and small-scale tests to ensure your idea has the potential to succeed. This book is a must-read for anyone who has ever rushed into a business idea without proper validation, only to face disappointment. It’s your business flight manual to transform a half-baked plan into a thriving venture.176,00 EGP -
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Winning With Strategic Marketing
Winning With Strategic Marketing – A Startup’s Roadmap to Growth and Profit
Summary of the Book:
Winning With Strategic Marketing: Driving Success for Startups and Small Businesses is a practical and accessible guide tailored specifically for entrepreneurs, startup founders, and leaders of small and mid-sized businesses. Authored by David Altounian and Mike Cronin, the book distills decades of academic insight and real-world experience into a strategic framework that any business can apply to build a solid marketing foundation. Rather than relying on broad, generic concepts, this book offers a focused step-by-step approach to help businesses define their target market, refine their brand messaging, and stay competitive in a fast-paced environment.
165,00 EGP -
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Work Pray Code, When Work Becomes Religion in Silicon Valley
Work Pray Code: When Work Becomes Religion in Silicon Valley
Work Pray Code delves deep into the unique intersection of work and spirituality in Silicon Valley, where tech companies have created an environment that resembles a new form of religion. Author Carolyn Chen spent over five years conducting interviews and gaining exclusive access to Silicon Valley’s elite to examine how these companies blur the lines between work and religion. Tech giants are offering spiritual practices, such as Buddhist-inspired mindfulness and meditation, to their employees—focusing on maximizing productivity while fulfilling their workers’ need for purpose, belonging, and transcendence. As a result, traditional forms of worship are being replaced by an intense work culture that redefines how individuals experience spiritual fulfillment.
176,00 EGP -
Working Backwards
Working Backwards – Inside Amazon’s Engine of Innovation and Leadership
Summary of the Book:
Working Backwards: Insights, Stories, and Secrets from Inside Amazon offers a rare and detailed look into one of the world’s most successful companies from two executives who helped shape it from within. Colin Bryar and Bill Carr, former senior leaders at Amazon, unpack the foundational processes, leadership principles, and operational mechanisms that have driven Amazon’s explosive growth. Drawing from nearly three decades of combined experience, the authors demystify how Amazon launched game-changing innovations like Kindle, Amazon Prime, and AWS—and how other companies can replicate this success.
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