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Financial culture
How to Create Innovation
How to Create Innovation – The Practical Blueprint to Future-Proof Your Business
Summary of the Book:
How to Create Innovation is a hands-on, visually rich leadership and strategy guide that equips you with the tools, models, and mindsets needed to drive true innovation in your organization. Written by a team of seasoned experts under the UNITE framework, this book breaks down complex concepts into accessible business canvases and models that you can start using immediately. It’s more than a theoretical treatise—it’s a complete system for transforming how your company thinks, works, and innovates in the face of rapid change.
176,00 EGPHow to Grow Your Small Business
How to Grow Your Small Business – A 6-Step Flight Plan for Lasting Success
Book Summary:
In How to Grow Your Small Business, Donald Miller—bestselling author and successful entrepreneur—offers a crystal-clear, actionable framework to help small business owners escape daily chaos and scale with confidence. Based on Miller’s own journey from basement startup to multimillion-dollar business, this book delivers a step-by-step “Flight Plan” for building a thriving company that produces dependable and predictable growth.
No vague strategies or fluff—just real-world business wisdom distilled into six focused steps that work for entrepreneurs at any stage.
170,00 EGPHow to Start Your Own Business
Your Ultimate Startup Blueprint – How to Start Your Own Business and Make It Thrive
Summary of the Book:
How to Start Your Own Business: And Make it Work is your step-by-step, visually driven companion to launching and scaling a successful startup in the modern world. Created by the renowned team at DK, this guide distills complex business concepts into clear, easy-to-follow visuals and no-nonsense advice. It’s not just another startup book—it’s a powerful toolkit designed for visual learners, aspiring entrepreneurs, and anyone looking to bring their business idea to life with clarity and confidence. This book is your shortcut to understanding the foundations of entrepreneurship—from planning and branding to finance and growth.
170,00 EGPInnovation and Entrepreneurship from the Stone Tool to Artificial Intelligence
Innovation and Entrepreneurship – From the Stone Age to the AI Revolution
Summary of the Book:
Innovation and Entrepreneurship from the Stone Tool to Artificial Intelligence is a compelling exploration of how human progress has been shaped by creativity, disruption, and the entrepreneurial spirit. Authored by Yosef Bonaparte, this book takes readers on a sweeping journey from the dawn of tool-making civilizations to the cutting-edge world of artificial intelligence. By analyzing past revolutions and present-day technologies, the book reveals how innovation not only simplifies life—but also redefines global power, reshapes economies, and determines the destiny of nations.
170,00 EGPInnovation Innovators and Business, Arab World Edition
Innovation Innovators and Business – Arab World Edition
A Practical Guide to Innovation and Entrepreneurship in the Arab World
Innovation Innovators and Business – Arab World Edition is a comprehensive, hands-on textbook that demystifies the concepts of innovation and entrepreneurship with a special focus on the MENA region, particularly the UAE. Written by renowned academic and consultant Dr. Alexandrina Pauceanu, this book is an ideal companion for students, educators, entrepreneurs, and business leaders seeking practical insights into creativity, startup development, and business transformation.
170,00 EGPKnow What Matters
Know What Matters – The Blueprint Behind Building Billion-Dollar Brands
Summary of the Book:
Know What Matters is a powerful and thought-provoking business memoir by Ron Shaich, the visionary entrepreneur behind Panera Bread, Au Bon Pain, and a lead investor in brands like Cava and Tatte. In this bestselling book, Shaich distills decades of experience into transformative lessons drawn from real-world leadership, innovation, and radical business reinvention. From transforming a small cookie shop into a multibillion-dollar fast-casual empire, this book reveals what it truly means to identify what matters most—and how to take bold action to achieve it. More than a business guide, it is a personal manifesto on leading with purpose, values, and resilience.
176,00 EGPLead and Disrupt, How to Solve the Innovator’s Dilemma
“Lead and Disrupt: Mastering Innovation in a Fast-Changing World”
“Lead and Disrupt: How to Solve the Innovator’s Dilemma” by Charles O’Reilly and Michael Tushman is a groundbreaking guide for leaders navigating the challenges of disruptive change. This fully revised second edition builds on the authors’ decades of research and consulting experience, offering a proven framework for achieving ambidexterity—the ability to balance innovation and efficiency. With new examples, case studies, and insights, the book explores how mature organizations can foster discontinuous growth while adapting to rapidly evolving markets. From Microsoft to Amazon, the authors illustrate how leaders can align organizational culture, strategy, and innovation processes to thrive in the face of disruption.
176,00 EGPLean AI
Lean AI – Harnessing Artificial Intelligence to Supercharge Startup Growth
Summary of the Book:
Lean AI is a groundbreaking guide that reveals how startups can leverage artificial intelligence and automation to scale user acquisition and drive revenue—all with lean teams and limited resources. Written by growth leader Lomit Patel, this book is part of Eric Ries’ renowned Lean Startup series and presents a modern blueprint for building autonomous marketing engines powered by data, machine learning, and smart experimentation. It is an indispensable read for every startup looking to scale intelligently and sustainably.
170,00 EGPLean Customer Development
Lean Customer Development – Build Products People Actually Want
Book Summary
In Lean Customer Development, product strategist Cindy Alvarez challenges the risky habit of building products based on gut instinct or assumptions. Instead, she offers a proven, step-by-step guide to identifying what customers really need—before you start building. By combining real customer interviews with lean principles, this book helps entrepreneurs and product teams validate ideas early, reduce waste, and deliver value faster. It’s not about guessing—it’s about discovering. Whether you’re in a startup or a large enterprise, Alvarez’s method helps you build with confidence, not hope.
170,00 EGPLimited Liability Companies For Dummies
Limited Liability Companies For Dummies – Your Complete Guide to Forming and Running an LLC
Limited Liability Companies For Dummies by Jennifer Reuting is an accessible, practical, and comprehensive guide to understanding, forming, and managing an LLC. Written in clear language, it breaks down the complexities of business structures, focusing on the advantages and limitations of LLCs compared to corporations and sole proprietorships. From the legal formation process to operational best practices, the book equips you with the knowledge to make informed decisions about your business structure. Whether you’re a startup founder, small business owner, or aspiring entrepreneur, this book simplifies the legal jargon and provides actionable insights to help you protect your assets while maximizing flexibility.
220,00 EGPMaking Futures Work
Making Futures Work – A Practical Guide to Strategic Foresight and Speculative Design
Summary of the Book:
Making Futures Work by Phil Balagtas is a powerful, accessible introduction to Futures Thinking—a discipline that blends design, strategy, and foresight to help individuals and organizations navigate uncertainty and design better tomorrows. Drawing on real-world applications from companies like Apple, IBM, Autodesk, and Disney, this guide breaks down the seemingly abstract world of foresight into practical tools and actionable frameworks. Balagtas equips readers with the mindset and methodologies to anticipate change, design for long-term impact, and build a culture that embraces future possibilities rather than fears them.
176,00 EGPMasters of Scale
Masters of Scale – Unlocking the Mindset Behind Iconic Entrepreneurial Success
Summary of the Book:
Masters of Scale is a captivating exploration of the entrepreneurial mindset that powers the world’s most successful companies. Written by Reid Hoffman, co-founder of LinkedIn, this book distills lessons from his acclaimed podcast into a dynamic guide packed with wisdom from tech giants and startup pioneers. Featuring insights from leaders at Apple, Netflix, Spotify, Microsoft, Airbnb, and many more, the book goes beyond conventional business advice to reveal the often surprising strategies behind rapid scaling, breakthrough innovation, and resilient leadership. With powerful storytelling and actionable principles, Masters of Scale serves as both a playbook and a source of deep inspiration for aspiring and experienced founders alike.
170,00 EGPMidas Touch, Why Some Entrepreneurs Get Rich-And Why Most Don’t
Midas Touch – Why Some Entrepreneurs Get Rich… And Why Most Don’t
Summary of the Book:
Midas Touch is a bold and insightful business book co-authored by two polarizing yet iconic figures in the world of entrepreneurship—Donald J. Trump and Robert T. Kiyosaki, with a foreword by Mark Burnett. In a time of economic uncertainty and soaring unemployment, this book presents entrepreneurs as the real agents of economic revival. Trump and Kiyosaki argue that wealth creation and job growth don’t come from governments—they come from entrepreneurs with vision, discipline, and the elusive “Midas Touch.” This book shares the mindset and strategies behind their success, while pointing out why most others fail.
176,00 EGPMillion Dollar Weekend
Million Dollar Weekend – Build a 7-Figure Business in Just 48 Hours
Book Summary
Million Dollar Weekend by Noah Kagan is your no-fluff blueprint to launching a profitable, scalable business in just two days. Drawing from his experience as the founder of AppSumo.com and creator of multiple seven-figure startups, Kagan lays out a simple yet powerful plan that debunks myths, crushes common excuses, and gets you from idea to execution—fast. Whether you’re tired of your 9-to-5 or just ready to stop dreaming and start doing, this book shows that massive success doesn’t require years of planning—just a bold weekend of action.
170,00 EGPNet Zero Business Models
Net Zero Business Models: Reinventing Capitalism for a Decarbonized Future
Book Summary:
Net Zero Business Models: Winning in the Global Net Zero Economy is a groundbreaking and urgently relevant book that reframes climate change not merely as an environmental issue, but as a profound business model and strategic transformation challenge. Authors Mark Van Clieaf and John Montgomery delve deep into how outdated corporate structures, risk frameworks, and performance metrics leave trillions in enterprise value exposed to “carbon shocks” — sudden shifts driven by regulatory, investor, or societal pressures to achieve net zero emissions. This book is a wake-up call for both public and private companies that still operate under legacy models unsuited for the green economy of tomorrow.
176,00 EGPNew Venture Creation
New Venture Creation: Entrepreneurship for the 21st Century – The Complete Roadmap from Idea to Exit
New Venture Creation: Entrepreneurship for the 21st Century by Jeffry A. Timmons and co-author Stephen Spinelli is one of the most trusted and comprehensive textbooks on launching and scaling new ventures. Now in its 8th Edition, this essential guide offers a structured, experience-driven approach to navigating the full entrepreneurial journey—from identifying an opportunity to starting a company, growing it, harvesting value, and even starting again. Through in-depth case studies, exercises, and real-world scenarios, the book immerses aspiring entrepreneurs in the dynamic and often unpredictable world of venture creation.
176,00 EGPNo Rules Rules, Netflix and the Culture of Reinvention
No Rules Rules – The Culture Behind Netflix’s Global Reinvention
Book Summary
No Rules Rules unpacks the bold and controversial management philosophy behind Netflix’s meteoric rise to global dominance. Written by Netflix co-founder Reed Hastings and business thinker Erin Meyer, this eye-opening book reveals how Netflix became one of the world’s most admired and agile companies—by intentionally breaking every conventional rule in corporate management. From removing vacation policies to paying employees top of market, Netflix reinvented not just how we consume entertainment, but also how great companies are built and led.
170,00 EGPOnward, How Starbucks Fought for Its Life without Losing Its Soul
Onward – How Starbucks Fought for Its Life without Losing Its Soul
Summary of the Book:
Onward is the inspiring true story of how Starbucks, facing one of its most critical moments, was revived from the brink of collapse. In 2008, Howard Schultz, the company’s visionary founder, returned as CEO to rescue the brand he built. This book provides an insider’s account of that dramatic turnaround during a global financial crisis, focusing not only on restoring profitability, but on rekindling the company’s original mission, culture, and soul. It’s a raw, honest look into the challenges of corporate transformation.
176,00 EGPOutside In, The Power of Putting Customers at the Center of Your Business
Summary of the Book:
Outside In: The Power of Putting Customers at the Center of Your Business is a groundbreaking business strategy guide authored by customer experience pioneers Harley Manning, Kerry Bodine, and Josh Bernoff from Forrester Research. The book presents a comprehensive case for customer experience (CX) as the most sustainable competitive advantage in today’s digital and data-rich marketplace. Through compelling real-world examples—from Fidelity’s billion-dollar innovation to Office Depot’s transformation struggles—this book shows that customer perception of every interaction is not a side concern but the core driver of growth, retention, and loyalty.
176,00 EGPOversubscribed
Oversubscribed – Create Demand So High, You Can’t Keep Up
Summary of the Book:
Oversubscribed by Daniel Priestley is a powerful manifesto for entrepreneurs, marketers, and business owners who want to flip the script—stop chasing customers and get them chasing you. Drawing from years of real-world success, Priestley reveals a system for creating a level of demand that consistently outstrips your supply. The book is packed with insights on why people willingly wait in line, pay more, and compete just for the chance to buy.
By the time you’re done reading, you’ll understand the psychology behind oversubscription, and more importantly, you’ll know exactly how to apply it to your business.
170,00 EGPPlay Nice But Win, A CEO’s Journey from Founder to Leader
From Dorm Room to Boardroom: The Epic Journey of Michael Dell in Play Nice But Win
Play Nice But Win: A CEO’s Journey from Founder to Leader is an honest, strategic, and deeply personal memoir by Michael Dell, the iconic founder of Dell Technologies. From humble beginnings in a University of Texas dorm room, Dell chronicles how he built one of the world’s most influential tech companies. The book is structured around three pivotal “battles”: launching Dell, taking the company private in one of the largest buyouts in history, and transforming it into a next-generation tech powerhouse.
176,00 EGPPowerful Building a Culture of Freedom and Responsibility
Powerful Building a Culture of Freedom and Responsibility That Actually Works
Powerful Building a Culture of Freedom and Responsibility is a bold by Patty McCord , no-nonsense manifesto for reshaping the modern workplace. Drawing from her experience as Chief Talent Officer at Netflix, McCord dismantles traditional corporate HR practices—from performance reviews to outdated retention strategies—and replaces them with a radical vision of honesty, accountability, and freedom. Through real-life stories, practical insights, and a dose of Silicon Valley irreverence, McCord shows how companies can cultivate a high-performing culture by treating employees like adults, embracing change, and empowering people to do meaningful work without being micromanaged.
176,00 EGPPredictable Revenue
Predictable Revenue – The Blueprint to Explosive, Scalable Sales Growth
Summary of the Book:
Predictable Revenue is the behind-the-scenes sales playbook that helped Salesforce.com add over $100 million in recurring revenue—without cold calling. Aaron Ross, the architect of this revolutionary outbound sales process, and co-author Marylou Tyler, break down the exact strategies that turned Salesforce into a B2B sales juggernaut. This isn’t a book about pushy sales tactics or dialing for dollars—this is about building a scalable system that turns your business into a revenue-generating machine, producing qualified leads predictably and sustainably.
170,00 EGPProduct Operations How Successful Companies Build Better Products at Scale
Scaling Smart: Product Operations – The Key to Building Better Products at Scale
Product Operations How Successful Companies Build Better Products at Scale is your essential guide to understanding how today’s leading software-driven organizations are creating more alignment, clarity, and performance in product development. Authors Melissa Perri and Denise Tilles draw from extensive industry experience to unpack the role of Product Operations—a growing discipline that brings process, data, and strategy together to enable faster, smarter product decisions.
176,00 EGPProfit First
Profit First – The Simple System That Turns Any Business into a Money-Making Machine
Book Summary
Profit First by Mike Michalowicz offers a groundbreaking yet simple financial strategy for entrepreneurs and small business owners who struggle with profitability. Instead of using the traditional formula Sales – Expenses = Profit, Mike flips the equation to Sales – Profit = Expenses, forcing business owners to prioritize profit first. This behavioral-based system addresses the real-life challenges entrepreneurs face when managing cash flow, ensuring that businesses become sustainably profitable from the very beginning. With relatable examples and actionable insights, the book provides a step-by-step plan to finally take control of your business finances and stop running paycheck to paycheck. Whether you’re a freelancer or a multi-million-dollar company, the Profit First method helps you create a healthier, more predictable business.
170,00 EGPPurple Cow: Transform Your Business by Being Remarkable
Purple Cow – The Game-Changing Strategy to Make Your Business Stand Out
Book Summary
In Purple Cow, bestselling author and marketing visionary Seth Godin challenges the outdated norms of traditional advertising and product promotion. He argues that in today’s saturated markets, the only way to capture attention is to become truly remarkable—like a purple cow in a field of brown ones. Godin dismantles the tired “4 Ps” of marketing and introduces a fifth, vital “P”: Purple Cow. This book isn’t just about marketing tactics—it’s about creating remarkable products from the start. It’s a manifesto for innovation, relevance, and daring differentiation.
170,00 EGPRework
Rework – Break the Rules. Build Your Own Way.
Summary of the Book:
Rework by Jason Fried and David Heinemeier Hansson is a revolutionary business book that challenges the traditional path to success. Unlike most guides that preach long business plans, outside funding, or studying the competition, Rework delivers a refreshingly simple and counterintuitive approach: skip the fluff and just start. Through short, punchy chapters, the authors dismantle outdated business myths and replace them with practical, no-nonsense insights for launching and growing a successful company on your own terms.
170,00 EGPRunning Lean
Running Lean – From Idea to Product/Market Fit with Confidence
Book Summary:
Running Lean by Ash Maurya is a powerful guide for entrepreneurs, innovators, and startup founders who are tired of wasting time, money, and energy building products that no one wants. With clarity and practical insight, Maurya walks readers through a step-by-step framework to test, validate, and refine their ideas rapidly—before it’s too late. Based on the proven methodologies of Lean Startup, Customer Development, and bootstrapping, this book offers a roadmap to achieve product/market fit without guesswork.
Instead of following rigid business plans, Running Lean emphasizes flexibility, learning, and speed—qualities essential for survival in today’s fast-moving markets.
170,00 EGPSamsung Rising, The Inside Story of the South Korean Giant That Set Out to Beat Apple and Conquer Tech
Power, Scandal, and Innovation: The True Story Behind Samsung Rising
Samsung Rising: The Inside Story of the South Korean Giant That Set Out to Beat Apple and Conquer Tech is an explosive, deeply reported exposé that unpacks the dramatic rise of Samsung from a local Korean manufacturer of sugar and fertilizer into one of the most powerful technology companies in the world. Written by journalist Geoffrُey Cain, the book reads like a gripping corporate thriller, revealing family feuds, political corruption, and the staggering ambition that propelled Samsung onto the global stage.
176,00 EGPScaling for Success
Start Smart, Grow Strong: The Real Roadmap to Startup Success
Book Summary:
Scaling for Success Start for Success is a practical, experience-rich guide that decodes what it truly takes to start and grow a successful business from the ground up. Written by seasoned UK entrepreneur Jan Cavelle, this book blends strategic advice with real-life entrepreneurial stories to offer a well-rounded manual for anyone looking to turn their ideas into a thriving, scalable venture. Whether you’re launching from your kitchen table or stepping into the next phase of business growth, this book acts as both compass and encouragement.
176,00 EGPScaling Up, How a Few Companies Make It…and Why the Rest Don’t
Scaling Up – The Blueprint for Growing a High-Impact Business
Summary of the Book:
Scaling Up: How a Few Companies Make It… and Why the Rest Don’t is Verne Harnish’s definitive guide to growing a business with structure, clarity, and sustainable success. Building upon his earlier bestseller Mastering the Rockefeller Habits, this updated version offers a powerful framework for companies seeking to break through growth plateaus and scale with confidence. Drawing on over 30 years of coaching and consulting with high-growth companies, Harnish delivers tested strategies that address the daily challenges leaders face as their companies expand.
170,00 EGPSecrets of Sand Hill Road
Secrets of Sand Hill Road – Inside the Minds of Venture Capitalists and How to Win Them
Summary of the Book:
Secrets of Sand Hill Road by Scott Kupor is the definitive insider’s guide to understanding the world of venture capital and securing the funding your startup needs to thrive. As the managing partner at Andreessen Horowitz—one of Silicon Valley’s most legendary VC firms—Kupor shares what’s really happening behind the closed doors of investment meetings and boardrooms. This Wall Street Journal bestseller reveals the unspoken rules, subtle power dynamics, and decision-making frameworks that shape the funding of the most successful startups in the world. Whether you’re a first-time founder or a seasoned entrepreneur, this book unlocks the game-changing knowledge required to navigate the VC ecosystem with confidence.
176,00 EGPSmall Business For Dummies
Small Business For Dummies – Your Friendly Guide to Starting and Succeeding as Your Own Boss
Summary of the Book:
Small Business For Dummies by Eric Tyson and Jim Schell is a comprehensive, beginner-friendly guide for anyone who dreams of owning and operating their own small business. Whether you’re still deciding if entrepreneurship is right for you or you’re already knee-deep in operations, this book walks you through everything from self-assessment and planning to pricing, budgeting, hiring, and expansion. Written in a clear, encouraging style, it provides practical tools, checklists, and strategies that demystify the process of launching and growing a successful business—no MBA required.
176,00 EGPSoftware as a Science
Software as a Science – The Scientific Blueprint to Breaking Growth Ceilings in SaaS
Summary of the Book:
Software as a Science is the definitive playbook for SaaS founders who are scaling recurring revenue businesses and facing inevitable growth ceilings. Written by top minds behind SaaS Academy—Dan Martell, Johnny Page, Marcel Petitpas, and Patrick Campbell—this book unveils the hidden patterns that stall revenue growth and offers a repeatable framework to predict, prevent, and break through revenue plateaus. It’s a scientific approach to SaaS growth, backed by results from thousands of high-growth companies.
170,00 EGPStart-Up Century: Why we’re all becoming entrepreneurs – and how to make it work for everyone
The Entrepreneurial Era: How Start-Up Century Redefines the Future of Work
Start-Uُp Century: Why We’re All Becoming Entrepreneurs – and How to Make It Work for Everyone offers a sharp, compelling analysis of the 21st-century entrepreneurship boom. Written by James Wise, a prominent venture capitalist, the book delves into the massive societal shift toward self-employment and startup culture, driven by emerging technologies like AI, robotics, and automation. This book isn’t just about startups—it’s about the future of work.
176,00 EGPStarting a Business All-in-One For Dummies
Starting a Business All-In-One For Dummies: Your Ultimate Guide to Entrepreneurial Success
Starting a Business All-In-One For Dummies is the definitive resource for anyone ready to dive into the world of entrepreneurship. This comprehensive guide combines insights from 11 bestselling “For Dummies” books, providing step-by-step guidance on everything from business planning and securing funding to managing operations, marketing your brand, and navigating legal and financial matters. Whether you’re starting from scratch or pivoting from a corporate role, this book is a toolbox of practical wisdom designed to simplify and demystify the startup process.
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