OpenStax

Entrepreneurship – A Comprehensive OpenStax Guide to Launching and Scaling New Ventures

Entrepreneurship by OpenStax is a high-quality, college-level textbook designed to guide students, aspiring entrepreneurs, and early-stage business builders through the essential steps of starting and growing a successful venture. Aligned with modern educational standards, the book covers the full entrepreneurial journey—from identifying opportunities and validating ideas to funding, marketing, legal structures, and scaling operations. While the digital version is available for free via OpenStax.org, this official print version offers students the convenience and focus of a physical textbook. With full-color hardcover and black-and-white paperback options, it remains accessible and affordable for a wide range of learners.