المجموع: 845,00 EGP
The Intrapreneurship Formula
176,00 EGP
The Intrapreneurship Formula: Unlocking Innovation from Within
The Intrapreneurship Formula offers a practical and empowering framework for driving corporate entrepreneurship through employee engagement. In a world of constant disruption and rapid technological advancement, companies must innovate or risk becoming obsolete. Sandra Lam argues that organizations already possess the most vital resource for innovation—their employees. This book delivers a step-by-step playbook for activating intrapreneurship, using proven tools like Design Thinking, Lean Startup, and Agile.
The Intrapreneurship Formula: Unlocking Innovation from Within
Book Summary:
The Intrapreneurship Formula offers a practical and empowering framework for driving corporate entrepreneurship through employee engagement. In a world of constant disruption and rapid technological advancement, companies must innovate or risk becoming obsolete. Sandra Lam argues that organizations already possess the most vital resource for innovation—their employees. This book delivers a step-by-step playbook for activating intrapreneurship, using proven tools like Design Thinking, Lean Startup, and Agile.
What You’ll Discover in the Book:
You’ll learn how to transform employees into internal entrepreneurs capable of creating and launching new solutions. The book introduces a formulaic approach to fostering innovation, integrating real-world methodologies into corporate structures. It also addresses how to build an innovation-friendly culture, scale intrapreneurship programs, and measure innovation outcomes effectively. It’s a clear guide for managers seeking to spark creative problem-solving and long-term growth from within.
Why You Should Read This Book:
If you’re a leader, manager, or corporate innovator looking to spark change and stay competitive, this book is your essential toolkit. Unlike abstract theories on innovation, The Intrapreneurship Formula offers real-world, battle-tested strategies tailored to medium and large organizations. You’ll walk away with actionable tactics to launch intrapreneurial initiatives that engage employees, foster a culture of experimentation, and generate measurable business value.
About the Author:
Sandra Lam is a seasoned corporate innovation expert with over 15 years of experience in financial services and emerging technology. She formerly served as SVP and Innovation Catalyst at Citi Innovation Lab, where she led new product development, intrapreneurship programs, and global partnerships. Sandra is also a Sloan Fellow from MIT, and her diverse academic background in business and IT uniquely positions her to bridge strategy and technology in innovation leadership. She’s a globally recognized speaker and advisor on corporate innovation and FinTech ecosystems.
معلومات إضافية
| Author Name | |
|---|---|
| Book Cover | paper |
























Reviews
There are no reviews yet.