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175,00 EGP -
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154,00 EGP
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The Outward Mindset, How to Change Lives and Transform Organizations
The Outward Mindset: How to Change Lives and Transform Organizations
The Outward Mindset reveals a transformative approach to improving both individual lives and organizational performance by shifting from an inward mindset to an outward one. Many people, without realizing it, tend to focus primarily on their own goals and perspectives. This inward mindset often creates tension, conflict, and missed opportunities for collaboration. The book explains how adopting an outward mindset—focused on understanding and meeting the needs of others—can foster better relationships, improve productivity, and lead to a thriving, more successful organization.
176,00 EGP -
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153,00 EGP
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178,00 EGP
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174,00 EGP
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The Persuasion Code
The Persuasion Code – Unlock the Brain’s Secrets to Influence and Sell Smarter
Summary of the Book:
The Persuasion Code is a breakthrough guide that translates the complex world of neuroscience into a practical, powerful method for crafting persuasive messages. Written by the pioneers of neuromarketing, Christophe Morin and Patrick Renvoisé, this book introduces NeuroMap™—the only persuasion model based on how the human brain truly processes decisions. Whether you’re in marketing, sales, leadership, or communication, this book equips you with the scientific edge to capture attention, convince with credibility, and close with confidence.
165,00 EGP -
157,00 EGP
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489,00 EGP
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157,00 EGP
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163,00 EGP
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174,00 EGP
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The Power of Habit: Why We Do What We Do in Life and Business
The Power of Habit – Unlocking the Science of Habit to Transform Your Life and Business
The Power of Habit: Why We Do What We Do in Life and Business by Charles Duhigg is a groundbreaking exploration into the science behind habits and how they shape every aspect of our personal and professional lives. Drawing on cutting-edge neuroscience, psychology, and case studies from global organizations, Duhigg shows how habits form, how they function, and—most importantly—how they can be changed. This book doesn’t just explain the mechanics of behavior; it offers readers a powerful toolkit for change, rooted in a deeper understanding of human nature.
138,00 EGP -
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158,00 EGP
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The Practice, Shipping Creative Work
The Practice: Shipping Creative Work
In The Practice: Shipping Creative Work, Seth Godin invites you to dive into the world of creativity, where discipline and consistency are just as important as talent. This book is not a typical how-to guide; rather, it’s a profound exploration of what it takes to consistently produce and share creative work with the world. With a focus on embracing fear, pushing through self-doubt, and disregarding the myth of “writer’s block,” Godin highlights that success in creativity lies in the regular practice of showing up and delivering your work—no matter how imperfect it may seem. In this inspiring and thought-provoking read, Godin encourages you to take risks, move beyond the desire for perfection, and contribute with authenticity.
110,00 EGP
