المجموع: 700,00 EGP
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141,00 EGP
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141,00 EGP
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Orchestrating Experiences
Orchestrating Experiences – Design Harmony in a World of Complexity
Orchestrating Experiences is a field guide for navigating the chaotic landscape of modern customer experiences. As organizations grow more complex and the touchpoints between businesses and customers multiply—apps, websites, in-store interactions, support services—the task of delivering seamless and meaningful experiences becomes daunting. This book serves as a hands-on manual for unifying design efforts across disciplines, teams, and platforms to ensure a cohesive and engaging user journey from start to finish.
169,00 EGP -
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Outside In, The Power of Putting Customers at the Center of Your Business
Summary of the Book:
Outside In: The Power of Putting Customers at the Center of Your Business is a groundbreaking business strategy guide authored by customer experience pioneers Harley Manning, Kerry Bodine, and Josh Bernoff from Forrester Research. The book presents a comprehensive case for customer experience (CX) as the most sustainable competitive advantage in today’s digital and data-rich marketplace. Through compelling real-world examples—from Fidelity’s billion-dollar innovation to Office Depot’s transformation struggles—this book shows that customer perception of every interaction is not a side concern but the core driver of growth, retention, and loyalty.
176,00 EGP -
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Oversubscribed
Oversubscribed – Create Demand So High, You Can’t Keep Up
Summary of the Book:
Oversubscribed by Daniel Priestley is a powerful manifesto for entrepreneurs, marketers, and business owners who want to flip the script—stop chasing customers and get them chasing you. Drawing from years of real-world success, Priestley reveals a system for creating a level of demand that consistently outstrips your supply. The book is packed with insights on why people willingly wait in line, pay more, and compete just for the chance to buy.
By the time you’re done reading, you’ll understand the psychology behind oversubscription, and more importantly, you’ll know exactly how to apply it to your business.
170,00 EGP -
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169,00 EGP
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158,00 EGP
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158,00 EGP
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469,00 EGP
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169,00 EGP
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154,00 EGP







































