P.Development
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UX for Business
UX for Business – The Hidden Side of Design That Creates Real Value
UX for Business by Joel Marsh is not your typical UX design manual. Instead of focusing solely on wireframes or visuals, it pulls back the curtain on the often-overlooked side of design: understanding the business context behind the pixels. Marsh offers an honest, practical, and strategic look at what truly makes design valuable—aligning it with business goals, user needs, and product outcomes. This book serves as a professional compass for UX designers who want to create impactful work that gets built, gets noticed, and drives measurable results.
169,00 EGP -
UX for Developers
UX for Developers – Building Products That Users Actually Love
UX for Developers: How to Integrate User-Centered Design Principles Into Your Day-to-Day Development Work by Westley Knight is a practical guide that bridges the gap between development and design. It empowers web and app developers to think like UX designers, helping them build digital products that genuinely serve users—not just systems. The book argues that user experience isn’t just the designer’s job—developers play a critical role in shaping it. Knight breaks down the misconceptions that often separate design and development teams, offering simple, actionable strategies for developers to incorporate UX thinking into their everyday workflow.
125,00 EGP -
163,00 EGP
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157,00 EGP
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Value Proposition Design
Value Proposition Design – How to Create Products and Services Customers Want
Book Summary
Value Proposition Design is the go-to manual for creating products and services that customers actually want. Building on the success of Business Model Generation, this book introduces the Value Proposition Canvas—a clear, visual framework that helps teams design, test, and refine value propositions that truly resonate. With a highly visual format and actionable insights, it eliminates guesswork and aligns cross-functional teams around what really matters: solving real customer problems.
170,00 EGP -
Venture Deals
Venture Deals – Unlocking the Code of Startup Fundraising
Summary of the Book:
Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist is the definitive guide for navigating the often opaque world of startup financing. Written by veteran VCs Brad Feld and Jason Mendelson—co-founders of the Foundry Group—this book demystifies the venture capital process, offering founders a transparent look into term sheets, equity structures, fundraising strategies, and negotiation tactics. Now in its latest updated edition, the book reflects the evolving startup landscape, addressing everything from ICOs and convertible notes to gender dynamics and legal frameworks for equity financing.
170,00 EGP -
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Virtual Character Design
Virtual Character Design for Games and Interactive Media – Creating Lifelike and Engaging Digital Personas
Virtual Character Design for Games and Interactive Media by Robin J.S. Sloan is an in-depth exploration of the art and science behind crafting compelling virtual characters. As gaming technology evolves, characters have moved far beyond simplistic designs to become rich, emotionally resonant entities capable of deep player connection. This book bridges theory and practice, offering critical frameworks that combine biological, artistic, psychological, and narrative principles to inform effective design. Aimed at students, researchers, and professionals, it provides a structured approach to understanding how to present and perform virtual characters in ways that enhance immersion and player engagement.
138,00 EGP -
Virtual Filmmaking with Unreal Engine 5
Lights, Camera, Unreal! – Craft Complete Animated Films with Unreal Engine 5
Virtual Filmmaking with Unreal Engine 5 by Hussin Khan is a groundbreaking, hands-on guide designed to help aspiring filmmakers, animators, and 3D artists harness the real-time power of Unreal Engine 5 to produce their own animated short films. From initial concept and storyboarding to building immersive environments and animating characters with MetaHumans, this book takes you step-by-step through every critical stage of the filmmaking pipeline—using the same technology currently deployed by industry giants like Disney and ILM. Whether you’re an independent creator or part of a studio, this resource provides all the essential tools and workflow strategies needed to craft a fully rendered, cinematic virtual production from scratch.
200,00 EGP -
158,00 EGP
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178,00 EGP
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158,00 EGP
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169,00 EGP
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158,00 EGP
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158,00 EGP
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149,00 EGP
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158,00 EGP
