P.Development
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No Rules Rules, Netflix and the Culture of Reinvention
No Rules Rules – The Culture Behind Netflix’s Global Reinvention
Book Summary
No Rules Rules unpacks the bold and controversial management philosophy behind Netflix’s meteoric rise to global dominance. Written by Netflix co-founder Reed Hastings and business thinker Erin Meyer, this eye-opening book reveals how Netflix became one of the world’s most admired and agile companies—by intentionally breaking every conventional rule in corporate management. From removing vacation policies to paying employees top of market, Netflix reinvented not just how we consume entertainment, but also how great companies are built and led.
170,00 EGP -
155,00 EGP
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155,00 EGP
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Onward, How Starbucks Fought for Its Life without Losing Its Soul
Onward – How Starbucks Fought for Its Life without Losing Its Soul
Summary of the Book:
Onward is the inspiring true story of how Starbucks, facing one of its most critical moments, was revived from the brink of collapse. In 2008, Howard Schultz, the company’s visionary founder, returned as CEO to rescue the brand he built. This book provides an insider’s account of that dramatic turnaround during a global financial crisis, focusing not only on restoring profitability, but on rekindling the company’s original mission, culture, and soul. It’s a raw, honest look into the challenges of corporate transformation.
176,00 EGP -
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OpenCL in Action
OpenCL in Action – How to Accelerate Graphics and Computations
OpenCL in Action is a practical and comprehensive guide to mastering OpenCL for high-performance computing. It introduces developers to the fundamentals of vector computing, parallel programming, and multi-threaded operations, then progresses to advanced techniques for optimizing performance across CPUs, GPUs, and other processing units. With its step-by-step approach, the book bridges the gap between theory and real-world implementation, helping you develop applications capable of handling complex, computation-heavy tasks. From simple data manipulation to advanced graphics acceleration, this book equips you with the skills to harness the full power of modern hardware.
217,00 EGP -
158,00 EGP
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Openstax, Principles of Marketing
Principles of Marketing – A Modern Foundation for Future Marketers
Summary of the Book:
Principles of Marketing by OpenStax is a comprehensive, accessible textbook designed for a one-semester marketing course aimed at undergraduate business students. The book delivers a solid foundation in essential marketing theories, concepts, and frameworks, preparing students for more advanced marketing studies or careers in business.
165,00 EGP -
156,00 EGP
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148,00 EGP
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Orchestrating Experiences
Orchestrating Experiences – Design Harmony in a World of Complexity
Orchestrating Experiences is a field guide for navigating the chaotic landscape of modern customer experiences. As organizations grow more complex and the touchpoints between businesses and customers multiply—apps, websites, in-store interactions, support services—the task of delivering seamless and meaningful experiences becomes daunting. This book serves as a hands-on manual for unifying design efforts across disciplines, teams, and platforms to ensure a cohesive and engaging user journey from start to finish.
169,00 EGP -
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Outside In, The Power of Putting Customers at the Center of Your Business
Summary of the Book:
Outside In: The Power of Putting Customers at the Center of Your Business is a groundbreaking business strategy guide authored by customer experience pioneers Harley Manning, Kerry Bodine, and Josh Bernoff from Forrester Research. The book presents a comprehensive case for customer experience (CX) as the most sustainable competitive advantage in today’s digital and data-rich marketplace. Through compelling real-world examples—from Fidelity’s billion-dollar innovation to Office Depot’s transformation struggles—this book shows that customer perception of every interaction is not a side concern but the core driver of growth, retention, and loyalty.
176,00 EGP -
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Oversubscribed
Oversubscribed – Create Demand So High, You Can’t Keep Up
Summary of the Book:
Oversubscribed by Daniel Priestley is a powerful manifesto for entrepreneurs, marketers, and business owners who want to flip the script—stop chasing customers and get them chasing you. Drawing from years of real-world success, Priestley reveals a system for creating a level of demand that consistently outstrips your supply. The book is packed with insights on why people willingly wait in line, pay more, and compete just for the chance to buy.
By the time you’re done reading, you’ll understand the psychology behind oversubscription, and more importantly, you’ll know exactly how to apply it to your business.
170,00 EGP -
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154,00 EGP
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